Things we've built.
Each project is a system — it runs, learns, and compounds. Here's how we've helped businesses build infrastructure that matches their ambition.

Bi-weekly payroll, in five minutes
How a single 62 KB browser file replaced a non-profit makerspace's three-spreadsheet payroll reconciliation — without buying a single seat of SaaS.

From $8.5K to $56.5K: Fixing Broken CRM Attribution
How we corrected six months of corrupted HubSpot data to reveal $48K in misattributed revenue — and gave a legal marketing team a dashboard they could actually trust.

The AI Sales Director That Never Misses a Deal
How we built a daily AI briefing that ingests every HubSpot surface — calls, deals, leads, webinars — and delivers a role-routed action plan to each team member before 8am.

A Website That Qualifies Prospects Before They Call
How we rebuilt a generic estate planning web presence around a three-phase framework and a seven-question risk assessment — so the right clients arrive pre-sold.

The Seminar That Never Stops Running
How we replaced a costly live seminar platform with a custom on-demand webinar system that segments leads automatically and feeds them directly into HubSpot — generating 20% of monthly revenue on autopilot.

The Proposal That Prices Itself
How we replaced a multi-tab Excel pricing model with a single browser-based fee calculator that generates client-ready proposals across Sprint, Project Build, and Embedded Partner engagements in under 2 minutes.

The Vendor Pitch Filter That Never Sleeps
How we built a recurring AI marketing intelligence report that categorizes every vendor, tool, and industry trend with a live verdict — so every pitch gets evaluated on evidence, not polish.

Turning Expertise Into a PR Playbook
How we developed three pitch-ready story angles, profiled four target outlets, and gave an estate planning firm a PR framework designed to reach the wealth managers and CPAs who drive their best referrals.

A Website Built for the Deal That Doesn't Announce Itself
How we rebuilt a boutique M&A advisory site using the Webflow REST API and Claude Code after JS-injected CSS broke the Designer approach — delivering a clean, CMS-editable site that looks like it belongs in the room.

Dynamic Forms That Route Themselves
How we used Google Apps Script to make dynamic list population and conditional section routing coexist in Google Forms — solving a Form Ranger conflict that had been declared unsolvable.

The Landing Page Builder Built for Agencies That Build Fast
How we built Flow — a video-first landing page builder that gets a conversion-optimized page live in under an hour, with no designer or developer required.

The Command Center Every Agency Client Deserves
How we built a multi-tenant client portal that gives every Automaton client a single branded view of strategy docs, pipeline metrics, approvals, and invoices — without a single status-update email.

The Follow-Up That Knows Where You Came From
How we replaced a single generic HubSpot nurture sequence with four source-specific follow-up tracks — so every lead gets a sequence built for how they arrived, not a sequence built for no one in particular.

Human Strategy. Agent Execution. The Site That Optimizes Itself the Right Way
A dual-MCP SEO and AEO engine that runs research, drafts pillars, and pushes auto-tier fixes on a published cadence, with a clean human-strategy plus agent-execution split. 30 days in: 9 pillars shipped, 8 indexed, 3 of 10 target queries cited in Google AI Overviews.

Inbox Zero, Without Reading Every Email
How we built an AI triage system that classifies every incoming message, surfaces what actually needs attention, and drafts replies in the sender's voice — turning inbox management from a daily time tax into a five-minute review.

The Co-Pilot That Follows You Away From the Desk
How we built a native iOS app using CallKit that receives interrupt requests from autonomous coding sessions and routes voice responses through GPT-4o Realtime — so long-running agent runs never stall at a permission gate again.

The Site That Runs Itself
How we shipped a 21-tool MCP connector that makes every content operation — publishing, image generation, voice calibration, prospect outreach — agent-addressable from a single Claude conversation.

The Financial Control Plane You Can Actually Talk To
How we built a 29-tool MCP with bank sync, envelope budgeting, bill state machines, and income tracking — so every financial question and decision happens through natural conversation, not a dashboard.

End-to-End Video the Agent Runs Itself
How we connected an autonomous execution agent to Remotion, Gemini, Flux, ElevenLabs, and Suno — so client video content goes from brief to rendered file with one human handoff checkpoint.

A Weekly Brief of Only What's Actually New
How we built a five-task AI pipeline that monitors YouTube creator content, scores it against what Automaton already knows, and delivers a weekly Slack brief of genuinely novel approaches — at roughly $15–30/month.

Agent Runs That Finish What They Start
How we layered macOS notification hooks, sleep prevention, mobile continuity, and tuned permission allowlists to turn Claude Code from a session that needs babysitting into one that runs reliably overnight.

A Playbook for a Market Nobody Had Named Yet
How we developed full Revenue Partnership positioning for estate planning and legal firms — replacing the overloaded 'CRO' term with a 27-tactic library, a dedicated brand architecture, and a ready-to-execute outbound engine.

Seven Sequences. One Voice. No Filler
How we ran Gmail and HubSpot discovery across years of client history, drafted targeted re-engagement sequences for four past clients, and calibrated the output voice into a reusable template — direct, no filler, trusting the reader.

The Webinar That Books Consultations While the Attorney Sleeps
How we built a custom on-demand webinar system for an elder law practice — tracking viewer engagement, segmenting leads automatically in HubSpot, and generating 20% of monthly revenue from campaigns running on autopilot.

The intake system that runs itself
How we replaced a manual, 3-day intake process with an AI-powered system that qualifies, collects documents, and books consultations — automatically.